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Old 1st February 2008, 06:58 AM
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Re: Anyone interested in Northern European, Eastern European & African IDNs

Hellow AlphaWaves. I've started to take an interest in Swedish names. I've recently purchased sö (search), berä (story), sö (travel booking) and sö (hotel booking).

I think (if I read you correctly) you touched on something that could potentially be a big move forward for the marketing of - developing bi-lingual sites in both native languages and English. I think this is something that owners can do to stand out from ccTLD sites. For example, if someone types in berä, then they would expect to find a site in native Swedish. But if they type in berä, then they could see a site in both native Swedish and English. In other words, IDN ccTLD as local vs IDN TLD as local/global - a defined niche for .com.
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