This is natural, the chinese maybe one of the worst english speakers on the planet, but they can read abc. And they understand the word "studio".
Individuals aside, companies tend to be more conscious of having the correct "domain". Their marketing consultants would not agree to a random name that looks "cool"!.
By the way, i would expect to see a lot of mix chinese with latin names, e.g. 我爱beijing2008.com. Such names maybe considered "cool".