Thread: Carrefour
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Old 26th November 2010, 01:03 PM
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Re: Carrefour

When my father was in China he wanted to go to Carrefour which he told the taxi driver with perfect French pronounciation.

The taxi driver's answer was: "Ha ha ha, Challeful!"

When dealing with foreign markets brands need to make sure that the names can actually be written and pronounced in that specific language. Well done.
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