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Old 28th March 2008, 05:27 AM
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How to value domains: Location, Location, Location.

My theory.

Domain value = location x location x location

1st Location: Keyword

2nd Location: Extension

3rd Location: Future economic value


E.g.

Scenario 1:
All 3 good locations - good keyword, good extension, good future economic value.

Domain value = 10 x 10 x 10 = 1000

Scenario 2:
Good keyword, poor extension, good future economic value

Domain value = 10 x 1 x 10 = 100

Scenario 3:
Good keyword, poor extension, poor future economic value

Domain value = 10 x 1 x 1 = 10
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Old 28th March 2008, 05:36 AM
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Re: How to value domains: Location, Location, Location.

Interesting.
I tend to view in such way:

Scenario 2
10x10x0=0
Scenario 3
10x0x0=0
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Old 28th March 2008, 05:39 AM
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Re: How to value domains: Location, Location, Location.

Quote:
Originally Posted by markits
Interesting.
I tend to view in such way:

Scenario 2
10x10x0=0
Scenario 3
10x0x0=0

The 10 x 10 x 10 is for simplification. You can play around with the weightage for each item.

A more accurate weightage, in my own opinion would be:

Scenario 1
10x100x100=100,000

Scenario 2
10x100x1=1000

Scenario 3
10x1x1=10

The difference between scenario 1 and 2 is just the extension. If we were to base on the relative value of ascii.info versus ascii.com, sex.info was sold for $202k versus $14 million for sex.com, so the difference is about 70 times.

Last edited by touchring; 28th March 2008 at 05:47 AM..
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Old 28th March 2008, 05:59 AM
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Re: How to value domains: Location, Location, Location.

All brontosauruses are thin at one end, much MUCH thicker in the middle, and then thin again at the far end
http://www.youtube.com/watch?v=-tZ14RSCesE
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Last edited by Rubber Duck; 28th March 2008 at 06:05 AM..
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