View Single Post
  #1 (permalink)  
Old 22nd June 2011, 01:01 PM
bwhhisc bwhhisc is offline
Moderator
 
Join Date: Dec 2005
Posts: 7,864
iTrader: (60)
Rep Power: 2222
bwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enoughbwhhisc will become famous soon enough
Advertising retargeting....new mobile technology

http://techcrunch.com/2011/06/15/tapad/

Erick Schonfeld Jun 15, 2011

One of the best-performing technologies in online advertising right now is retargeting—everyone from Google to startups are making bank from it. That’s when you browse the Web and are shown an ad from a site you’ve visited in the past. The clickthroughs are much higher than a random display ad. Now, a New York City startup called Tapad is bringing retargeting to mobile devices.

more on link.....
Reply With Quote