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Old 19th February 2010, 02:12 AM
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Sex.com Domain To Be Sold At Auction

Sex.com Domain To Be Sold At Auction.
The Bidding Starts At $1 Million


by Erick Schonfeld on Feb 18, 2010



Quote:


It’s been through several owners, legal battles and even the subject of books, but Sex.com will be sold once again in an auction next month. Bids will start at $1 million.

Ownership over the Sex.com domain was the subject of a decade-long legal battle chronicled in not one, but two books. It was sold to a company called ESCOM in 2006 for a reported $14 million. It is possible that ESCOM was never able to pay off that amount because the notice (embedded below) says the sale is due to a foreclosure “for default in the payment of debt and performance of obligations owed by Escom, LLC (“Borrower”) to DOM Partners LLC (Secured Party”).

The notice also states: “To be qualified to bid at the auction, bidders must appear at the auction with a certified bank check in the amount of $1,000,000.” The type-in traffic alone might be worth that much. But the domain itself has languished. The site is a PG-13 landing page with links to a story of the day, videos, horoscopes, a shop, and a classifieds section that is still under construction. Sex.com does not even appear in the first page of results on Google for the search term “sex”.

It’s sad really, like a scorned lover being put out on the curb. According to one of the investors, there were too many parties involved who “prevented the asset from being operated properly.” It sounds like the site was bedeviled by incompetence and infighting. “I wouldn’t bet on any auction happening with this group on that date, litigated first most likely,” says the investor.
http://techcrunch.com/2010/02/18/sex...s-at-1-million
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Old 19th February 2010, 03:14 AM
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Re: Sex.com Domain To Be Sold At Auction

I wonder how much Escom borrowed in the first place
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Old 19th February 2010, 05:09 AM
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Re: Sex.com Domain To Be Sold At Auction

I think this is bad for domainers, final price will disappoint people's expectations.
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Old 19th February 2010, 05:42 AM
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Re: Sex.com Domain To Be Sold At Auction

Quote:
Originally Posted by squirrel View Post
I wonder how much Escom borrowed in the first place
around $14M would be my guess.
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Old 19th February 2010, 05:49 AM
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Re: Sex.com Domain To Be Sold At Auction

Quote:
Originally Posted by domainguru View Post
around $14M would be my guess.
You have to have a seriously bad business model to muck up sex.com.

I actually hadn't been there since the site changed hands. But I can see while they are failing.

THERE IS NO SEX ON SEX.COM!

“prevented the asset from being operated properly.”

Yeah, like porno.
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Old 19th February 2010, 06:04 AM
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Re: Sex.com Domain To Be Sold At Auction

Quote:
Originally Posted by sarcle View Post
You have to have a seriously bad business model to muck up sex.com.

I actually hadn't been there since the site changed hands. But I can see while they are failing.

THERE IS NO SEX ON SEX.COM!

“prevented the asset from being operated properly.”

Yeah, like porno.
yeah its a serious fuck up for sure, kinda harder (no pun) than you can imagine. perhaps they were all too busy doing the real thing to care about the website. that's a lesson for all you [sex].com owners out there - keep your eye on the ball(s)
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Old 19th February 2010, 09:06 AM
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Re: Sex.com Domain To Be Sold At Auction

Quote:
Originally Posted by domainguru View Post
yeah its a serious fuck up for sure, kinda harder (no pun) than you can imagine. perhaps they were all too busy doing the real thing to care about the website. that's a lesson for all you [sex].com owners out there - keep your eye on the ball(s)
lol.

I think on my Japanese "condom" domain I'll set up a Bengali site selling matches.
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