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Originally Posted by domainguru
Everyone seems to be assuming high-value sales are entirely based on PPC value??? Surely this isn't the case? Aren't alot of high-value sales based on "branding". Otherwise, why would someone have just paid $1.6M for branson.com. I'm 300% sure the PPC numbers wouldn't have justified such a price...
FWIW, I think million dollar IDN sales are an absolute shoe-in, but I wouldn't care to predict the timeline.
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Well, check out Branson's ovt with ext. It's not exactly "without traffic". I think it's commanding such a high price also because of the history behind it.