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  #1 (permalink)  
Old 22nd November 2011, 07:20 AM
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IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Pizza Hut Delivery Box in Chengdu, China using a Chinese IDN



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Old 22nd November 2011, 09:03 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Thanks for sharing. See http://www.必胜宅急送.com .
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Old 22nd November 2011, 09:05 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

http://www.必胜宅急送.com is operating in 11 largest Chinese cities, not only in Chengdu.
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Old 22nd November 2011, 09:26 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Excellent.
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Old 22nd November 2011, 09:31 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

whats the translation? it does not look like pizzahut in the domain something home delivery.

Last edited by chrisofmel; 22nd November 2011 at 09:33 AM.. Reason: posted wrong
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Old 22nd November 2011, 09:45 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Quote:
Originally Posted by chrisofmel View Post
whats the translation? it does not look like pizzahut in the domain something home delivery.

Something like -

Fast Deliver Pizza Hut to your Home
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Old 22nd November 2011, 10:56 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

My wife ordered some pizza a few days ago and I was very surprised to see this IDN on the box, so I took a picture for you guys.

I've been in China for the past three months.

Unfortunately, I've seen very few IDN's. This one caught my attention.

here's another pic, from the menu:

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Old 22nd November 2011, 11:24 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

for Chinese netizens ...obviously...
http is recognizable
www is recognizable
and the com is recognizable....

and the name can't be taken away by CNNIC....

idn.idn eventually.....ok
but from a branding standpoint ...irrelevant.
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Old 23rd November 2011, 12:05 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Thanks for sharing.

Looks like it rocketed up about halfway this year and had a massive drop as of recently. I wonder what caused that.

http://www.google.com/insights/searc...%81.com&cmpt=q
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Old 23rd November 2011, 12:11 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Quote:
Originally Posted by sarcle View Post
Thanks for sharing.

Looks like it rocketed up about halfway this year and had a massive drop as of recently. I wonder what caused that.

http://www.google.com/insights/searc...%81.com&cmpt=q
Noodles taste better and are cheaper. :D
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Old 23rd November 2011, 01:23 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Quote:
Originally Posted by Wot View Post
Noodles taste better and are cheaper. :D
Well, you got me there.

I heard pizza became a vegetable last week. Might catch catch on. You never know. God save us from our government.
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Old 23rd September 2012, 03:27 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Pizza Hut is now using an IDN in their TV ads...perhaps the first exposure to IDNs for millions of people in China.
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Old 23rd September 2012, 04:07 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

post a pic if you can :D
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Old 23rd September 2012, 04:33 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

You can check CM here

http://www.tudou.com/programs/view/kaQCnLiqGeU/
http://www.tudou.com/programs/view/tHbNfrppDEQ/
http://www.tudou.com/programs/view/XC463unARyU/
http://www.tudou.com/programs/view/Br5Y2X2kyE4/
http://www.tudou.com/programs/view/1uoCO-B09Pg/

the domain http://www.必胜宅急送.com show finish at bottom right side
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Old 23rd September 2012, 05:19 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

This is owned by Yum Brands along with Taco Bell and KFC!
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Old 23rd September 2012, 05:35 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

China was home to 3,701 KFC outlets at the end of last year; McDonald’s (MCD) had 1,464.

http://www.businessweek.com/articles...ame-of-chicken
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Old 24th September 2012, 11:31 AM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

it's been done with some intelligence too.

that URL in IE, the IDN is clearly visible in the address bar, but in FF it redirects to: http://www.4008123123.com/phhsios/index.htm

Last edited by alpha; 24th September 2012 at 11:31 AM..
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Old 25th September 2012, 05:26 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

However, KFC is now facing stiff competition from rising star OFC...

http://www.huffingtonpost.com/2011/1..._n_992765.html

Quote:
Originally Posted by Rubber Duck View Post
China was home to 3,701 KFC outlets at the end of last year; McDonald’s (MCD) had 1,464.

http://www.businessweek.com/articles...ame-of-chicken
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Old 27th September 2012, 08:57 PM
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Re: IDN "in the wild" - Pizza Hut Delivery Box in Chengdu, China

Quote:
Originally Posted by alpha View Post
it's been done with some intelligence too.

that URL in IE, the IDN is clearly visible in the address bar, but in FF it redirects to: http://www.4008123123.com/phhsios/index.htm
Good idea.
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