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Re: ParkingCrew
I have come to the conclusion that Google used to price everyone else out of the market, probably by paying more than the what was really the going rate for traffic.
It seems that they are no longer taking that strategy and we will just have to wait for an alternative market to develop. Of course this will happen, but it could take years.
It is possible that the problem with Google is that their customer base is not only not looking for mobile but is also not interested in the markets where mobile is dominant. Google may have failed to expand their business into Emerging Markets to the extent that they need to for their revenues to match their ideas.
I think Parkingcrew has been as proactive as anyone in developing new channels but everyone including them are going to have to up their game. If we are not earning then they probably are not either, which is probably why we have seen consolidation of the Pay per Click market.
Kind of suggests that the consolidation we have been mulling this last couple of years will have to happen, but I still think it will be worth waiting to see where Verisign go with IDN.IDN launch.
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