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Extensions, Type-ins, Value
Nobody seems to be looking at IDNs from an angle that seems would play a significant role in perhaps deciding how much type-ins a name would get in future and ultimately how much value the name will command.
Which one will have more value - IDN.cctld or IDN.com? Two factors may be critical here, 1. How easy/memorable .com extension would be in each IDN language? This basically means how easy it would be for locals to type in the extension after the IDN name. 2. Whether the .cctld exists in that market and if that extension is typein "friendly"? Likely scenarios: 1. My sense is that .com extension will rule those markets where IDN cctld does not exist yet and the .com extension in IDN there is relatively simple & intuitive. 2. Similarly, if in a market IDN cctld exists and is "friendly + assigned .com extension proves to be compex -> IDN cctld will rule. For example, in Russian IDN cctld is absent + I see a cool mapping of .com <-> .KOM -> good market for IDN.com. I am not sure how markets in Japanese, Chinese, and Korean are from this perspective, and whether cctlds in IDN exist there and how complex .com extension is likely to be in these lingos. It would be nice to hear from locals and what they feel about their languages. |
Re: Extensions, Type-ins, Value
Agree with you on all above. But I think the most important factor is, where will the browser bring you to when you press Ctrl + Enter after typing in IDN? If Chinese IE7 is like English IE7 ---> .com, then IDN.com will rule.
As for typing .cn and .com after IDN, both are easy to type, and both are easy to remember. |
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It's hard to say what native users will eventually use long term.
In Opera & Safari (I think) when you put a term in the broswer it goes to the dot com. It used to do this on FireFox & then they switched it to go to the first results in Google but In Browsers like Firefox with dot com the punycode is displayed. With dot jp the punycode is never displayed in all browsers. (there is an issue with words that have ”ー” character in it. |
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Yes, that's another valid dimension/variable to look at. Not sure though how many use Ctrl + Enter compared to pure type-ins.
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We have discussed this in many threads, you can search the posts 'ctld'. Absent now doesn't mean absent forever. Technology changes all the time. Type-in habits will also change, although it takes a long time to change. There are many factors, but i think the most important for IDNs in the Long Term (5-10 years period) is idn.idn. The longer ICANN delays idn.idn, and if country NICs go ahead with their own idn.idn (as in the case of CNNIC), the more type-in locals will use ctld for idns. Think this way, had cltds been operating for 5 years before ICANN launched .com, will .com still be the global tld it is today? |
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Something has to give and soon. ICANN are only still there because nobody wants to rock the boat, but if something doesn't get sorted out in a reasonable time frame and we are seriously talking less than a year, ICANN and the US Government will simply be told thanks, but no thanks. Authority, will almost certainly be passed to the UN. Verisign will not tie themselves to the mast of a sinking ship either. |
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Well, I'm just considering all the possibilities - afterall, it took them 5 years to finish "introducing" xn-- prefixed domains - the smartest act ICANN has done for IDNs the past 6 years, as Giant has put it. :) But, I also do not discount the end of year timeline that everyone here is talking about. |
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At the end of the day Verisign would protect its own interests which may not be aligned with those of the US Government or ICANN. If you think Bush has done a good job up until now, well you have no concept of how stupid he would need to be to depart down this particular road. You might as well put Donald Duck in the White House. Quote:
Extensionless query redirection is a separate and much more important subject. |
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Ctrl+Shift+Enter = .org How many people use .net or .org because of the keys? The king is still .com. |
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Well, this can only be significant if the masses use it, which appears not the case. Even I became aware of this short-hand technique after reading some post on this forum. If people prefer typing the complete URL in the address bar, the complexity of .extension of IDN will become important in deciding which .extension will ultimately be preferred. Normal logic: river water always follows the path of least resistance. Another secondary factor here is, which .extension would move faster and feed the masses first. Moreover, it needs to be seen how the end-user (industry) laps this opportunity.
I am curious to know if IDN.IDN .ccTLDs exist in chinese/japanese as of now? If they do, then ICANN needs to buck up before people there start getting addicted to IDN .ccTLDs. I see that if there are no IDN.IDN ccTLDs for languages like Russian, Arabic, Indic for next two years or so, IDN.IDN in .com will have a chance there. Quote:
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And, how popular are these IDN.IDN ccTLDs in these two countries? When did they initiate the IDN ccTLDs?
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-The Chinese tend to use Ctrl + Enter feature more compare to English speakers, maybe because they are not good typers as English speakers. -In 2002, I got a copy of Chinese Windows 2000, and I believe most computer users in China used the same copy. The IE came with this Windows would send you to .com.cn by default after Ctrl + Enter. I tried to make some changes in the registry so that I could go to .com instead, but failed. The only way I succeeded doing it is deleted the whole IE and its folder and then downloaded and installed a fresh IE. It's fair to say very few users knew how to do this. -In 2003 - 04 - 05, I noticed that .cn domains had very little traffic but .com.cn had a lot. Also, my IDNs.com were getting more and more traffic because new Windows like XP and 2003 are .com by default with Ctrl + Enter feature. Before Mar. 1st this year, most Chinese traffic go to .com.cn, quite a few go to .com, but very few go to .cn. My conclusion: Ctrl + Enter was being used quite frequently. If most Chinese users are typing .com.cn like English users do, then we should see traffic to .cn too. |
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Seems unlikely that IE 7.0 is going to direct them com.cn. Has anyone downloaded the the Chinese version. I guess it will still go to dot Com? |
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Wouldn't that seem a fragile situation then depending on which way IE7 directs the traffic.
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Chinese IE7 Beta is not available yet. |
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http://www.microsoft.com/china/windows/ie/default.mspx |
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Seems strange to me anyone would type an ASCII domain name, and then have "difficulty" typing .com ... surely that is the easy part? Also, even if it is true that the Chinese use Ctrl-Enter, it sounds like a Chinese-only thing to me. I've never seen a Thai use Ctrl-Enter, and like others, I had never even heard of this "shortcut" until I came to this forum. |
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