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Originally Posted by touchring
don't get the multi-keyword issue, can you pls give an example. 
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This post gives a good example
http://www.idnforums.com/forums/6683...a-bit-but.html (NameDrive Revenue down a bit but)
But I'll try to explain.
Before I had many terms with adding a space. Some languages like Chinese, Japanese, don't need a space.
Touch loans is a good generic keyword
Loans - this is a single keyword
Personal Loans - Multi keyword
The options of how to use this keyword varies.
Depending on the language it could be
Personal Loans
PersonalLoans
Personal,Loans
Personal, Loans
Before September I'm sure I was running most keywords together like
PersonalLoans
But the system changed a bit.
The main point is not even just the revenue the domain brings.
1. CTR is high
2. Number of relevant ads
3. Click amount
I've seen pages where it could be a word like: Star.com
& the keyword is banking
Expect a low conversion.
I know that a lot of times I hear people say parking revenue dropped.
I think a lot of time more research needs to be done on why.
After reoptimizing it's made about a third of the revenue of the month in a few days.