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Originally Posted by Rubber Duck
Unicode has presented huge challenges to Google but judging by their Market Share figures it is an opportunity that they have risen to with a great deal of grace.
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At least Google show unicode in their search results and have done for a long time. Last time I looked, both yahoo and MSN were still showing punycode, shame on them.
Punycode, whether in search results or in the browser address bar, has been *the* major obstacle when trying to sell advertising space on our Thai website. It's just a confidence thing. Advertisers don't understand why they are seeing xn-- instead of a domain name, and are scared we are running some kind of scam site.
It will be a great day for IDNs when we never see punycode shown anywhere in "public". It should be kept firmly behind locked doors and WHOIS results.