Rubber Duck
23rd August 2007, 07:50 PM
A new alliance with a local company has not yet paid off for online auction firm eBay as it continues its efforts to break into China's $4bn consumer-to-consumer (C2C) auctions market, according to new market research.
EBay China's market share fell from 16 per cent to 7.2 per cent during the first six months of this year, despite signing a joint venture deal with Hong Kong-based Tom Group which gave the latter a controlling share in eBay's Chinese operation.
The figures come in a new report on second-quarter C2C market performance from China-based consultancy Analysys International.
In sharp contrast, China's dominant C2C auction firm Taobao increased its share of sales from 74 per cent to 82.95 per cent.
Taobao is owned by Alibaba, China's largest online business auction firm. Taobao's increased market share mirrored eBay's losses......
http://www.vnunet.com/vnunet/news/2197317/going-local-help-ebay-china
EBay China's market share fell from 16 per cent to 7.2 per cent during the first six months of this year, despite signing a joint venture deal with Hong Kong-based Tom Group which gave the latter a controlling share in eBay's Chinese operation.
The figures come in a new report on second-quarter C2C market performance from China-based consultancy Analysys International.
In sharp contrast, China's dominant C2C auction firm Taobao increased its share of sales from 74 per cent to 82.95 per cent.
Taobao is owned by Alibaba, China's largest online business auction firm. Taobao's increased market share mirrored eBay's losses......
http://www.vnunet.com/vnunet/news/2197317/going-local-help-ebay-china